The personalized experience is what differentiates small business from their larger competitors. For businesses that hinge on creating a personal experience for each customer, great customer service skills are extremely important. Here are some tips from our own clients about how to go above and beyond in order to create the ultimate customer experience.
1. “Read all of your reviews, both good and bad.” – Brenda Odom, U- Kno Catering: Reading reviews that your customers write will give you a good idea about whether or not your current customer service practices are effective, and it will help you revise those practices if necessary, in order to create the personalized experience that people expect from small businesses.
2. “Get to know your customers on a more personal level.” – Emmanuel Reed, III – The Green Truck Moving Company: Knowing more about your customer’s background can help you make more informed decisions about the services that you offer them.
3. “Go the extra mile.” – Crystal Bogan – The Grilled Cheeserie: Whether it’s sending a correspondence thanking the customer for their service, or providing water for customers on a hot summer day, customers remember positive experiences, and a little bit goes a long way.
Incorporate these tips from our clients into your customer service plan, and you are sure to see the benefits!